Opcity (by Realtor.com)

Referral-based lead network for agents

⭐ 4/5 (1800 reviews)

About Opcity (by Realtor.com)

Opcity, now part of Realtor.com, connects top-performing agents with qualified buyer and seller leads. Uses AI to qualify leads and matches them with agents on a referral fee basis.

Key Features

  • Pre-qualified leads
  • AI qualification
  • No upfront cost
  • Realtor.com integration
  • Performance-based matching
  • CRM tools
  • Mobile notifications

✅ Pros

  • No upfront cost
  • Pre-qualified leads
  • Backed by Realtor.com
  • Pay only on close

❌ Cons

  • High referral fees
  • Performance requirements
  • Limited control
  • Volume varies by market
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